In this article, I will talk about some of the things I have learned through experience that are necessary and helpful to become a successful freelance web designer. Let’s face it: as a freelancer, you wear multiple hats on any given day! Many people rely on you and there are many different things you should do and do well. Personally, I like free web design, but I know it’s not for everyone. This article is aimed at any web designer who is considering going the freelance route or has already started it, and hopes to get some good practical advice on what is needed and how to do it. let’s start!
The value of organizing freelancers cannot be underestimated. From your email, to your contract, to your bank account, it pays to keep everything organized, and every minute you spend is worth it, even if you have to spend a few hours a day! The sooner you set up a business handling and filing system, the sooner you get started, the better.
My advice: I’m not always the most organized person in the world, but when it comes to my web design business, I try to do this. I create folders for different customers, different items, invoices, receipts, etc. on my computer and in my files and notebooks. I make sure to keep my business checkbook balance. I have a FreshBooks account for time tracking, billing, client and project management, etc.
This is also very, very important. For any project, there are countless different things that need to be done – from writing and signing contracts and proposals, to designing a website, to invoices and accounting. You have to constantly prioritize your time – what needs to be done now? What should I do before going to the next step? What needs to be done, but is also possible after the project has ended?
My suggestion: When designing or redesigning a client’s website, I always try to start with what the client can see. I think for the first few days and weeks, customers need to make sure they can really see what’s happening and what’s being done. Once I set up a basic website, I may not necessarily be able to see things to those customers in the background search engine optimization, programming, etc. This brings us to our next point, which is communication.
Communication with your customers is imperative. You don’t want to be a hassle (obviously!), but customers like to be kept informed. People have more confidence in you and the project if you contact them regularly and explain (briefly) what you are doing and what has been done. In the long run, it can also save you time when communicating with clients about the project (I don’t mean asking clients for advice and “going through” every step of the way, it certainly won’t save you time! it just gives me a headache. Trust me – I’ve been there, did that and will never do it again!).
It is also important to provide service and response to your customers – customers should know that they can contact you within a few hours if needed.
My suggestion: Communication is one of my strengths and I really think it has played a big part in the success of a freelance web designer. I emphasize the need to be in regular contact with my customers and stay in touch. I email them every day or every week, as long as another important step is taken in the project, I can let them know what’s going on and where you are. I always try to write or call them back within a few hours or at least on the day they try to reach me.
Develop a strategy
I’m a planner – I like to make plans and follow them! I know not everyone is like this, but I do think that when it comes to free design projects, you should at least try to develop some sort of game plan. Having at least one project overview saves you time, energy and headaches.
My suggestion: Personally, I usually start with the basic “skeleton” design of the project. Not a detailed design, just a basic design: setting up the site and making sure it functions properly and looks like the shell of a finished project. Then I started inserting content. Of course, the design often undergoes some changes at this stage. That’s why I don’t do the whole design first, just the basic layout at the beginning. Once we have all the content and the website is set up the way we want I will finalize the design and integrate graphics and color schemes, etc. From there it’s just fine tuning and loosely bundled endings, until your customers are happy, and then your project is complete. There are of course many more
Belangrijker dan dat, maar dit is in ieder geval het basisplan van het project. Naar mijn mening – als je begint met afbeeldingen en vervolgens probeert een site rond de afbeeldingen op te zetten en vervolgens inhoud probeert in te voegen in de site die je zojuist hebt opgezet, dan zul je waarschijnlijk veel dingen opnieuw moeten doen die je al hebt gedaan. Niet per se – ik besef dat iedereen de dingen anders aanpakt – ik weet gewoon dat het niet voor mij persoonlijk werkt. Dus bedenk een plan of strategie die het beste bij je past en probeer je eraan te houden.